Where can I find the slug?

The slug is the part of the URL that uniquely identifies the business. It varies from network to another.
Here is a list of acceptable slug formats per network:

• Angi
• ApartmentRatings
• Better Business Bureau
• Citysearch
• Expedia
• Facebook
• Foursquare
• Glassdoor
• Google
• Indeed
• Opentable
• Orbitz
• Travelocity
• Tripadvisor
• Yellow Pages
• Yelp

Angi

Example of business URL https://www.angi.com/companylist/us/ca/poway/crawl-space-and-attic-pro-reviews-9469089.htm

Acceptable slug formats in order of preference:

• ca/poway/crawl-space-and-attic-pro-reviews-9469089
• https://www.angi.com/companylist/us/ca/poway/crawl-space-and-attic-pro-reviews-9469089.htm

🡅

ApartmentRatings

Example of business URL https://www.apartmentratings.com/tx/dallas/courts-at-preston-oaks_972788142275240

Acceptable slug formats in order of preference:

• courts-at-preston-oaks_972788142275240
• https://www.apartmentratings.com/tx/dallas/courts-at-preston-oaks_972788142275240
• 972788142275240

🡅

Better Business Bureau

Example of business URL https://www.bbb.org/us/pa/king-of-prussia/profile/property-management/morgan-properties-0241-80016288

Acceptable slug formats in order of preference:

• morgan-properties-0241-80016288
• https://www.bbb.org/us/pa/king-of-prussia/profile/property-management/morgan-properties-0241-80016288
• 0241-80016288

🡅

Citysearch

Example of business URL https://www.citysearch.com/profile/44160554/san_antonio_tx/fralo_s_art_of_pizza.html

Acceptable slug formats in order of preference:

• 44160554
• https://www.citysearch.com/profile/44160554/san_antonio_tx/fralo_s_art_of_pizza.html

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Expedia

Example of business URL https://www.expedia.com/Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information

Acceptable slug formats in order of preference:

• Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information
• https://www.expedia.com/Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information
• Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039
• h14833039
• 14833039

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Facebook

Example of business URL https://www.facebook.com/premiatofornocantoni

Acceptable slug formats in order of preference:

• premiatofornocantoni
• 830214057037039
• https://www.facebook.com/premiatofornocantoni
• https://www.facebook.com/830214057037039
• https://www.facebook.com/pg/premiatofornocantoni

🡅

Foursquare

Example of business URL https://www.foursquare.com/v/bird-rock-coffee-roasters/4a947bf6f964a520bf2120e3

Acceptable slug formats in order of preference:

• 4a947bf6f964a520bf2120e3
• https://foursquare.com/v/bird-rock-coffee-roasters/4a947bf6f964a520bf2120e3
• https://www.foursquare.com/4a947bf6f964a520bf2120e3

🡅

Glassdoor

Example of business URL https://www.glassdoor.com/Reviews/Tower-Health-Reviews-E1833870.htm

Acceptable slug formats in order of preference:

• Tower-Health-Reviews-E1833870
• https://www.glassdoor.com/Reviews/Tower-Health-Reviews-E1833870.htm
• https://www.glassdoor.com/Overview/Working-at-Tower-Health-EI_IE1833870.11,23.htm
• EI_IE1833870
• 1833870

🡅

Google

Example of business URL https://www.google.com/maps?cid=472717649119152494

Acceptable slug formats in order of preference:

• 472717649119152494
• https://www.google.com/maps?cid=472717649119152494
• https://maps.google.com/maps?cid=472717649119152494
• ChIJx0JMBTFV2YARbgnOgjJujwY
• https://www.google.com/maps/place/The+Cheesecake+Factory/@32.76918,-117.1677887,17z/data=!3m1!4b1!4m5!3m4!1s0x0:0x68f6e3282ce096e!8m2!3d32.76918!4d-117.1656
• 0x68f6e3282ce096e

🡅

Indeed

Example of business URL https://www.indeed.com/cmp/Steadfast-Companies

Acceptable slug formats in order of preference:

• Steadfast-Companies
• https://www.indeed.com/cmp/Steadfast-Companies
• https://www.indeed.com/cmp/Steadfast-Companies/reviews

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Opentable

Example of business URL https://www.opentable.com/r/the-rooftop-by-stk-san-diego

Acceptable slug formats in order of preference:

• r/the-rooftop-by-stk-san-diego
• https://www.opentable.com/r/the-rooftop-by-stk-san-diego
• https://www.opentable.com/bencotto-italian-kitchen
• bencotto-italian-kitchen
• https://www.opentable.com/restaurant/profile/1234567891234
• 1234567891234

🡅

Orbitz

Example of business URL https://www.orbitz.com/Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information

Acceptable slug formats in order of preference:

• Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information
• https://www.orbitz.com/Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information
• Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039
• h14833039
• 14833039

🡅

Travelocity

Example of business URL https://www.travelocity.com/Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information

Acceptable slug formats in order of preference:

• Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information
• https://www.travelocity.com/Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039.Hotel-Information
• Worcester-Hotels-Hilton-Garden-Inn-BostonMarlborough.h14833039
• h14833039
• 14833039

🡅

Tripadvisor

Example of business URL https://www.tripadvisor.com/Restaurant_Review-g53957-d4838236-Reviews-Top_of_the_80_s-West_Hazleton_Luzerne_County_Pocono_Mountains_Region_Pennsylvania.html

Acceptable slug formats in order of preference:

• g53957-d4838236
• https://www.tripadvisor.com/Restaurant_Review-g53957-d4838236-Reviews-Top_of_the_80_s-West_Hazleton_Luzerne_County_Pocono_Mountains_Region_Pennsylvania.html
• Restaurant_Review-g53957-d4838236-Reviews-Top_of_the_80_s-West_Hazleton_Luzerne_County_Pocono_Mountains_Region_Pennsylvania.html
• d4838236
• 4838236

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Yellow Pages

Example of business URL https://www.yellowpages.com/houston-tx/mip/the-auto-doc-8519899

Acceptable slug formats in order of preference:

• the-auto-doc-8519899
• https://www.yellowpages.com/houston-tx/mip/the-auto-doc-8519899
• houston-tx/mip/the-auto-doc-8519899

🡅

Yelp

Example of business URL https://www.yelp.com/biz/the-cheesecake-factory-san-diego-5

Acceptable slug formats in order of preference:

• the-cheesecake-factory-san-diego
• https://www.yelp.com/biz/the-cheesecake-factory-san-diego-5

🡅